Home News #Cringin at the #Votin EU Referendum Youth Campaign
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#Cringin at the #Votin EU Referendum Youth Campaign

#Cringin at the #Votin EU Referendum Youth Campaign
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The Britain Stronger In Europe group has launched a youth-targeted #VoteIn campaign that has left us… cringin.

Sam Gyimah, the Tory MP who spearheaded the campaign, said that he wanted the posters and promo video to be ‘energetic, positive and engaging’ in order to convince the so-called ‘easyJet generation’ that much of the rights, benefits and privileges they have grown up with would be at risk if Britain left the EU. The attempt to combine pop culture with politics has got people talking (talkin?), but not for the right reasons…

 

Sarcastic and to the point as always, Have I Got News For You summed the debacle up pretty well…

Most young people found it more worryin than amusin that the adverts had failed so spectacularly at assuring the votes would stay in the remain campaign’s favour on the 23rd.

 

According to the results of an Opinium online survey, Britain’s under-35s could play a key role in ensuring that Britain stays in the European Union on June 23rd. While 53% of under-35s said that they were planning on voting to Remain, only 30% of voters over 55 want to stay. What’s worrying is that a mere 52% of those young people are sure that they will turn up to vote, while a huge 81% of the older generation will be voting.

I have enough faith in the young people of this country to know that the 18% who remain undecided would be more convinced to vote either way by solid statistics than bad spelling and a pretty picture of a turquoise sea and a girl in a bikini. The one thing you have to admit is that it’s got people talking.

 

By Alice Hiley

Holly Smith Editor

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